5 Simple Steps To Measure Your Social Media The Right Way
I’ve been an advocate of social media marketing for years now. Yet, I wouldn’t hesitate to part ways with this marketing channel if it wasn’t creating any real value for our business. According a...
View ArticleHow Google (Not Users) Determine High Quality Content
Want to rank highly in Google search? Create high quality content. That’s what SEO experts around the world were saying. Heck, that’s what I was (and still am) saying. But while we were telling you...
View ArticleHow To Find Your Best Time To Increase Twitter Engagement
Did you know weekends are the BEST days to tweet for maximum reach? Oh wait, no sorry. Did you know weekends are the WORST days to tweet for maximum reach? No wait… Confused? So am I. Every so often a...
View Article6 Twitter Tips To Boost Your Twitter Engagement
How many people do you think retweeted this tweet below? One? Two? Bet you didn’t guess it was 95,182. So how did they do it? They became every teenage girl’s dream (Justin Bieber). Unfortunately for...
View ArticleHow To Build Targeted Twitter Followers (And Get Added To Twice As Many...
Twitter followers: 550,000 global monthly searches. Followers on Twitter: 550,000 global monthly searches. How to get Twitter followers: 210,000 global monthly searches. I came across these keywords...
View Article4 Twitter Tips To Triple Your Twitter Mentions
Image from Madrageek Is it me or is there never enough time in the day? Some days (or weeks if I’m to be honest), I feel like I just don’t have time to effectively engage with my Twitter followers. At...
View Article10 Best Twitter Cover (Header) Photos And How To Add our Own
This is a special post. There’s no use hiding it. The secrets out. I am the new host of American Idol. Did I fool you? Probably not. As you might have suspected (you smart cookie), this is my new...
View ArticleHow To Use Social Monitoring Tools To Track Brands And Competitors
“If a tree falls in a forest and no one is around to hear it, does it make a sound?” Sometimes I think brands carry this philosophy into the social media realm. Several case studies have pointed to...
View ArticleHow To Use Social Media As A Customer Service Tool
It seems the world has gone social and businesses are struggling to keep up. The image above comes from the 2011 Customer Experience Impact Report from RightNow Technologies, and paints a...
View Article4 Little Known Twitter Tools For Business
As you can see from AllTwitter’s Twitter infographic (and your competitors), there’s no denying how important Twitter is for businesses. But as each month passes, there seem to be more and more...
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